As cars are an important part of our lives, we keep them a long time (generally), and many of us like to name our car in a pretty uncommon way. Some choose to name a model after them, some prefer naming after a celeb (like McLaren did it after Ayrton Senna, one of the world’s most famous racers), but no one has never named a car after…a touchscreen. RAM did it.
New Rebel version of RAM 1500 pickup gets a giant 12-inch vertical touchscreen UConnect infotainment system with navigation, several tech and high-end options including 33-inch Wrangler DuraTrac tires, a SiriusXM’s music service and a 19-speaker Harman Kardon sound system pairing with a 10-inch subwoofer and a 900-watt amplifier. A four-corner height-adjustable air suspension is optional too, but customers get Bilstein shocks, an electronic-locking rear differential, a factory lift and skid plates as standard options. The interior is spruced up with heated front seats, leather upholstery, and a Radar Red – Rebel’s signature – anodized finish for the metal speaker grilles. Such luxury techs and materials are solidly wrapped in stunning off-road capability of the Rebel: the pickup truck packs RamBox cargo management riding on the V6 with rear-wheel drive. The V8-Hemi with a 48-vold mild hybrid eTorque system mated to four-wheel drive are optionally available, though. The Rebel 12 Special Edition of the 2019 RAM 1500 will start at $46,990.