Maserati Takes Steps to Electrify the Lineup After 2019

Let’s be clear: electric vehicles will change the automotive segment in the future. The industry is changing rapidly, will all the electric start-ups and plug-ins powered by renewable energy, so vehicles have got smart-tech improved so fast that it’s crucially important to offer a right type of powertrain to buyers. As the industry scales up, customers can opt for a pure-electric concept, a hybrid or plug-in, a self-driving car or even a self-flying version.

After Volvo and BMW, Maserati seems to join the electrification gets-together claiming more than half of its line up to be electrified by 2019. According to Sergio Marchionne, FCA CEO, the brand is going to take some significant steps on integrating electrified powertrains into the entire lineup by 2022. After completing the next two models, Maserati will launch fully-functional all-electric concepts. It is whispered that a production version of its brilliant concept, the Alfieri, could be the first brand’s challenge on electric car, as well as the GranTurismo is also being considered.